GUDE Systems announces partnership with McFadden Sales – Strategic expansion of U.S. distribution network

Cologne, 30.09.2025 – Department: Market, Audio/Video Technology, Security, AV/IT Network
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Cologne, September 26, 2025 – German manufacturer GUDE Systems, known for its intelligent Power Distribution Units (PDUs) and monitoring solutions for professional AV and IT installations, is pleased to announce a strategic partnership with leading U.S. manufacturer’s rep McFadden Sales. Beginning September 1, 2025, McFadden Sales will represent GUDE’s product portfolio across Midwest of the United States.

This collaboration marks a significant milestone in GUDE’s international growth strategy, enabling the company to strengthen its presence in the U.S. market. With decades of expertise in the AV industry, McFadden Sales will serve as a knowledgeable and trusted partner for system integrators, consultants, and resellers throughout the region.

The partnership offers American customers improved access to the reliable, German-engineered products through a trusted local partner. McFadden Sales will serve as the official U.S. representative for GUDE’s product portfolio, providing sales support, technical consulting, and qualified customer service.

McFadden Sales represents leading manufacturers in the professional AV sector and offers hands-on support for system integrators and consultants across Ohio, Kentucky, Indiana, Michigan, Western Pennsylvania and West Virginia.

“GUDE is a brand that stands for quality, innovation, and sustainability – values we fully embrace,” says Andy Yost, McFadden Sales’s CEO. “We’re excited to bring their cutting-edge solutions to our clients and look forward to a successful collaboration.”

For over 35 years, GUDE has been developing intelligent Power Distribution Units (PDUs) and remote monitoring devices tailored to the needs of AV and IT professionals. All GUDE products are designed and manufactured in Germany with a strong focus on reliability, energy efficiency, safety and long product lifecycles.

GUDE Systems also welcomes the new alliance:

“We’re excited to team up with McFadden Sales to better serve the U.S. market,” says John Palaszynski, Sales Director North Amercia at GUDE Systems. “Their deep AV expertise and long-standing relationships across the industry make them the ideal partner to help us grow our presence and support American integrators and resellers.”

U.S. customers can now benefit from direct access to GUDE’s solutions and localized expertise, making it easier than ever to integrate intelligent power management into their systems.

About McFadden Sales

Based in Westerville, Ohio, McFadden Sales is a leading manufacturer’s rep firm in the pro AV space. The company provides tailored sales support, technical training, and consulting services to resellers, integrators, and consultants across the country.

About GUDE

Headquartered in Cologne, Germany, GUDE Systems has been developing high-performance AV and IT infrastructure products since 1988. Their solutions are trusted by AV system integrators, broadcasters, control room operators, and IT professionals worldwide.